"Flawsome is an attempt to remove exaggerated claims around FLAWS. It is a combination of the words “flaws” and “awesome,” nodding to the philosophy that everyone should be made to feel awesome, regardless of their flaws. We believe that all bodies are pieces of art – each one is unique and equally deserving of tons of (unfiltered) love. Flawsome is part naughty, part unruly and a whole lot of fun. Each & every product is unique, easy to use and will never ever transform you, because that’s not what personal care products do or should do. They should only support the health of your skin and hair."